Privacy Policy

Privacy policy

Last updated: May 1, 2026

This policy explains what brettfl.com collects, why, and what you can do about it. It covers this website only. It does not cover investigative engagements conducted by Florida Man Innovations Inc. or Farsight Intelligence under separate written contracts. Those engagements are governed by their own engagement letters and Florida Department of Agriculture and Consumer Services Division of Licensing rules for licensed private investigators.

Who we are

brettfl.com is operated by Florida Man Innovations Inc., a Florida corporation doing business as Farsight Intelligence and Florida Man Innovations.

Mailing address: 7901 4th St N #29744, St. Petersburg, FL 33702
Phone: 813-418-9339
Email: [email protected]

What we collect

Information you give us directly

  • Contact and quote forms: name, email, phone, company, message content.
  • RIS email course signups: first name and email address.
  • Booking requests via TidyCal: name, email, time selection, optional notes.
  • Checkout for paid services, when active: billing name, email, address, and payment information processed by Stripe.

Information collected automatically

  • Server access logs: IP address, user agent, referrer, request paths, timestamps.
  • Cookies set by this site for caching, login, and consent state.
  • Analytics events from your interactions with the site: page views, clicks, scroll depth, form submissions.
  • Session recordings and heatmaps of your activity on this site.
  • For business visitors, your company may be identified by reverse IP lookup against B2B databases. This identifies the company, not the individual.

Tools and third parties we use

We disclose every active analytics, advertising, and identification tool by name. If a tool is active on this site, it is in this list.

  • Cloudflare: CDN, DDoS protection, edge security. Sees all requests. Privacy policy.
  • Google Analytics 4: aggregated traffic measurement. Privacy policy.
  • Microsoft Clarity: session recordings and heatmaps. Privacy policy.
  • Meta Pixel: conversion tracking for advertising on Facebook and Instagram. Privacy policy.
  • Wordfence: firewall and malicious-traffic blocking. Processes IP addresses for security. Privacy policy.
  • Loginizer: login protection. Logs failed login attempts. Privacy policy.
  • TidyCal: appointment scheduling. Privacy policy.
  • Emailit: transactional and course email delivery. Privacy policy.
  • Proton Mail: primary inbox provider for incoming email. Privacy policy.
  • Stripe: payment processing for paid services, when checkout is active. Privacy policy.

Cookies

This site uses cookies for these purposes:

  • Strictly necessary: authentication, cache state, consent state. These cannot be disabled without breaking site function.
  • Analytics and advertising: set by Google Analytics, Microsoft Clarity, and Meta Pixel after consent.

The cookie banner on this site lets you control optional cookies. You can also block cookies in your browser settings.

How we use your information

  • Respond to your inquiry, quote request, or booking.
  • Deliver paid services and process payments when checkout is active.
  • Send the RIS email course you signed up for, plus a small number of related follow-ups.
  • Measure how the site performs and which content gets read.
  • Recognize repeat business visitors at the company level.
  • Comply with legal obligations and defend legal claims.

We do not sell your personal information. We do not rent contact lists. We do not pass your email to third parties for their own marketing.

Sharing

We share your information only with the third-party tools listed above, in the course of operating the site, and only what each tool needs to do its job. We share with law enforcement or in response to legal process when legally required.

Retention

  • Form submissions and course signups: kept until you ask us to delete them, or until they have no business purpose.
  • Analytics data: kept according to third-party retention defaults. Google Analytics retains event data for 14 months by default. Microsoft Clarity retains recordings for one year.
  • Payment records and invoices: kept for 7 years for tax purposes.
  • Server logs: rotated within 90 days.

Your rights

Depending on where you live, you may have the right to:

  • Know what we have collected about you.
  • Get a copy of your data.
  • Correct inaccurate data.
  • Delete your data, with limits where retention is required by law.
  • Opt out of analytics, advertising, and identification tools.
  • Withdraw consent you previously gave.
  • Lodge a complaint with a data protection authority.

Email [email protected] with your request. We will respond within 30 days.

For California residents

Under the California Consumer Privacy Act, you have the rights listed above plus the right to opt out of any sale or sharing of personal information. We do not sell personal information. To exercise CCPA rights, email [email protected].

For EU and UK residents

The legal bases we rely on under GDPR and UK GDPR are:

  • Consent for analytics, advertising, and B2B identification tools.
  • Contract for delivery of paid services and processing of related payments.
  • Legitimate interest for security, fraud prevention, and basic site logging.
  • Legal obligation for tax record retention and law enforcement compliance.

You can withdraw consent at any time via the cookie banner or by emailing us. Withdrawing consent does not affect processing that happened before the withdrawal.

Children

This site is not directed to children under 16. We do not knowingly collect data from children. If you believe a child has submitted personal information, email us and we will delete it.

Security

The site runs on TLS 1.2 or higher with HSTS enforced. Login is protected with two-factor authentication and rate-limiting. Backups are encrypted at rest. No system is perfectly secure, and we make no guarantee that information transmitted to us cannot be intercepted.

Changes

If we change this policy, we update the “last updated” date at the top. Material changes get a banner notice at the top of the site for at least 30 days.

Contact

Privacy questions or requests:
Brett Maternowski
Florida Man Innovations Inc.
7901 4th St N #29744, St. Petersburg, FL 33702
[email protected]